It had a minimalist design that allowed drivers to quickly read the time while blazing around the race track, and a form-follows-function approach and that would make the watch a timeless icon for the brand. As the brand’s first watch specifically designed for race car drivers, the Carrera put the utmost focus on legibility. Learning from it, Heuer released the Carrera in 1963. Though not a terrible finish, it was nevertheless a vexing lesson that stuck with him for years. When he was unable to read his dashboard timer correctly at a glance, Heuer lost his first-place lead in a Swiss rally, eventually finishing third. The refreshing new offerings bring some refinements to the design while staying true to the classic Carrera design language.īack in 1958, Jack Heuer learned the importance of simplicity. And TAG Heuer’s latest new additions to the Carrera Three Hands line provide exactly that. But at the end of the day, some of us demand nothing more from our own watch than legibility, good build quality, and timeless good looks. Sure, we enthusiasts could easily spend hours ogling complicated offerings from watch brands we’ll never be able to afford. There’s something to be said for a classic, simple watch design.
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